Threadless will be a new ipod
June 27, 2006
What is constant promotional tool on every marketing campaigns, contests or promotions? What creates excitement on today’s youth culture? First remembered item is ipod. Ipod represent status of cool, perceived value of it is much more than its real value. So, there are millions of contests, promotions… to promise to give an ipod.
I guess that Threadless will be new ipod. Threadless’ only customer will not only be individual customers. Brands also will be important parts of Threadless. I think they will discover Threadless and its impact on youth culture and will try to benefit it at their marketing campaigns. Ready for threadless based marketing campaigns.
Threadless billboard
June 18, 2006
Threadless is growing up
The first ever billboard spotted in NYC
Original photo by o2b
How does it seem?
